Connecting rural businesses in New ZealandFriday 20 Nov 2015
A few key points presented by Craig Young, CEO, Telecommunications Users Association of NZ included; - Monthly internet usage had gone from 10 GB of traffic in 2010 to 55 GB in 2015 - By 2016, 3.75 million Kiwis will be mobile internet users - Smartphone ownership has gone from 13% to 77% in 4 years - NZ is 2nd in the world for social media usage - Tablet growth has gone from 4% to 44% in 4 years - NZ is 2nd in the world for daily use of tablets - High Internet use firms” are 4 years ahead of the average firm in the industry - In NZ high-internet usage firms are 6% more productive that the average - Business that take online orders grow faster and export more - Digitally enabled SMEs have revenues ~20% higher than those less engaged - 13% of New Zealand’s population and 23% of businesses are in rural areas. This is a diverse and low density population spread across a large area, with highly rural/remote areas making up almost half of New Zealand’s land area with less than 2% of the population - 13% of New Zealand’s rural population do not have access to the internet, and while lack of access is an issue, it appears that disinterest and high costs are the biggest barriers to internet uptake in the rural sector One more set of stats for you. It's projected by 2020 that globally, it's expected that there will be 4 billion connected people, 25+ million Apps, 25+ billion embedded and intelligent systems and 50 trillion GB's of data. Further details from the latest FIEA technology series will feature in upcoming issues. | ||
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